It is often said that one of the keys to successful marketing is the ability to develop targeted offers to customers; to ensure relevance for increased conversion. The challenge is not only to create flexibility and customization in sales and marketing activities, but also to have the right knowledge and insight. A deeper understanding of your target audience and the factors that drive your customers gives you a valuable foundation and tools for success.
In Bisnode’s solution for complete customer profiles, we start with your company’s customer data and combine it with Bisnode’s to create enriched decision support for your business. Using the information that is relevant for you, our experienced analysts compile relevant analytics and create profiles. If you prefer to do the analysis work in-house, Bisnode can supply you with the data you need to delve deeper. Developing enriched customer profiles gives you the knowledge you need to optimize your marketing and develop your business.