In order to increase revenue from existing customers, it is crucial to understand what percentage of their total purchases they make from your company. This provides a clear indication of the potential that exists, which can be used in the development of effective business strategies. Bisnode supplements your information with data on the market, how much your customers buy overall and how these purchases are distributed among different suppliers to give you an understanding of how much they could potentially spend with you. With this information, you can prioritize the right initiatives and offers and nurture loyal customer relationships. This gives you the tools to target the right customers and generate growth.
Understand your target groups with the help of smart analyses
Target the right offer to the right customer using unique data
Increase potential by focusing on the right prospects and customers
Develop your business
Maximize your marketing with valuable insight
- Target the right offers to the right customers through insights into customer interests and behaviors.
- Boost profitability and streamline resource utilization by keeping track of the customers with the greatest potential.
To expand opportunities to reach select customers, we offer solutions in account-based marketing through our wholly owned company Vendemore. With the aim of creating long-lasting relationships and business at strategic accounts, this solution combines the opportunity to reach the right decision-makers with the potential in digital interfaces. Using IP-based advertising, you communicate to a customer or potential partner when they make the choice to go online and actively search for information. By personalizing your offer and message to specific customers, your sales and marketing activities become more relevant and interesting, thereby creating the conditions for increased revenue.
Running a successful business is no longer only about making forecasts based on historical developments. Companies today need to predict what consumers will want tomorrow. The ability to interpret information flows and detect breaking trends and changed consumer behaviors can be crucial to your business. Bisnode’s solution helps you identify which data is business-critical for you and how you can match it to further increase the accuracy of your forecasts. Combining this data with your existing data gives you comprehensive decision support and the opportunities to secure and increase profitability.
Our partnership with Dun & Bradstreet gives you the ability to identify potential customers worldwide. With access to the world’s largest corporate database, with 265 million businesses from 30,000 sources, we give you the tools to hit your target on an international market. Our partnership with Dun & Bradstreet gives you the opportunity to conduct targeted marketing campaigns, build prospect databases and identify potential in market segments in one or more countries. All business entities in the Dun & Bradstreet database are designated a unique D&B D-U-N-S® Number, which makes it possible to access structured data and information on how the world’s businesses are interconnected. By focusing resources on the customers with the greatest potential, you can optimize your sales and marketing activities.