Infographic: Master data
We have a free infographic for all Marketing & Sales teams with the central findings about the most valuable asset of a company: master data.
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Smart Data
From big data to smart data
A challenge with huge potential
Every day, 16 trillion megabytes of data are produced across the globe. For the individual, the business community and society as a whole, this enormous amount of information is a goldmine —but also a huge challenge. Here at Bisnode, we are convinced that the future belongs to those who can transform, refine and interpret large amounts of data into what we call smart data.
Smart data provides insights that can be acted on to create new business opportunities, confident decisions and automated solutions. Even now, smart data is having a revolutionary impact on our society. But this impact will only grow stronger, and that is why we want to share our expertise in this area.
Make smart business decisions
Find out what smart data and analysis can do for you and your business
Enrich your data & secure accuracy
Use smart data to get a comprehensive overview of your customers, business activities, risks and opportunities.
- Ensure data quality in your systems and processes
- Enrich your data with Bisnode quality & reference data
- Ensure compliance by data
Maximize your Return on Relations
Use smart data to identify new customers, drive sales, optimize risk and build long-lasting customer relations.
- Identify and reach new customers
- Optimize your risk and credit management
- Keep your existing customers and develop your relations with them
- Monitor and manage your customer interfaces
Automate your day-to-day business decisions
Use smart data for more efficient decision-making processes in your daily business operations.
- Reinforce your marketing using data, alerts and triggers
- Automate your risk and credit processes
- Integrate quality data into your business processes
What interests you?
Search in news, analyses and articles
In Data We Trust? The Power of Data for Good
Swimming in Data It's 1999, the sci-fi film The Matrix is launched on an unsuspecting public. It features a slick Keanu Reeves and never seen before, 'bullet time' visual effects.
You Know Nothing! Living in an Era of Noise
Never in human history have we had access to so much reliable data. So why do we keep getting things so wrong?
DPD
DPD was about to introduce a new CRM system. Together with a small team, Jasmine Zurbuchen used the opportunity to clean up the database and thus create an optimal basis for further work.
Master Data
What correct data is, what is meant by Master Data and Master Data Management, and what the path to clean master data looks like: On this page we explain all aspects of Master Data in detail.
Article: Practical learning about digitisation and automation.
Daniel Nyberg, Group Director of Risk & Credit Solutions at Bisnode, talks about his 3 years of experience with the transformation of Bisnode.
Next generation CX
Customer Experience Management, CX, can give you more than comprehensive insights about the customer’s buying experience. Geographic real-time measurement through multiple channels enables you to take faster and more reliable actions.
The hottest trends in the credit business
There have been many exciting changes in the credit business. Here you can read about the hottest ways to work with credit and what you can expect to see more of in the future.
5 classic CX mistakes
Mapping the Customer Experience is no guarantee that you are getting value from the results. Many companies invest substantial budgets on CX efforts but don’t follow through to uncover information that can actually be put to use in developing their business. Mattias Handley at Bisnode talks about the five most common CX mistakes.
How predictive marketing works in practice
It is now possible to take a closer look at the customer’s next purchase — before they make it. With predictive analytics, you can develop your business opportunities and predict what customers want and when they are most likely to buy it.